Music Distribution: As a musician once you've recorded some original material and built up a fan base you may want to consider starting to generate some income for your music. When a fan base is built up and songs perfected you will want to get your music out there not just for the fans to hear, but also to make some income, but how does music distribution work?
There are 2 ways of sharing your music with the public with music distribution:
Previously the main way to achieve music distribution was through making CD’s and distributing them into record shops and selling them at gigs. Although this is still the case, CD sales are in a massive decline these days due to the rise in technology and digital music sales. It's also quite common that some releases aren't even manufactured physically but for selling at gigs and events the CD can still be a good option to generate income and used as a marketing tool for people to take from the event. Some experts would advocate giving CD's away free at each gig you perform at and potentially with CD manufacturer possible for as little as 50p a CD is a consideration for a bigger goal in winning over the loyalty of the fans.
Aggregators for Music Distribution
To distribute your music to online retailers such as iTunes or Amazon MP3 you can consider using an ‘aggregator’. An aggregator is able to upload your music and also use other music distribution websites as a platform for your music. Dealing with the online retailers individually can be extremely time consuming and complex so a good tip is save yourself the hassle and use an aggregator.
HOT TIP! Although using an aggregator is advantageous for music distribution, be aware that it doesn’t mean that all the hard works done for you.
Music distribution may sound like the easy option but it doesn’t come without hard work. Don’t expect people to just stumble across your music online. You will still need to work hard to promote your music; otherwise your tracks will sit there untouched, generate little or no sales and be a waste of time.
Songcast and Tunecore
Music Distribution – Shop Around
Avoid using more than one aggregator site when using music distribution. Using different aggregators will result in your track having multiple barcode numbers, resulting in two versions of the same content and both copies will be removed. The other thing to take note of is that if you have aspirations on making the charts whether nationally or specialist charts like the Indie chart you will need to ensure that they are registered as being chart eligible. It’s important to remember that streaming that counts towards the UK charts, so once you’ve sorted your music distribution, you’ll need to register to become chart eligible.
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