Media Exposure Advice for Singers: So you’ve got an EP or single recorded and you have gigs approaching. Now you need to try and get word out there to the public so they are aware of this. Using local press to promote is imperative and is a great way to gain media exposure! Once you secure an interview or newspaper feature, you then need to get the most out of the opportunity.
Before you go gung-ho sending emails to all the local journalists and ringing them up every ten minutes for media exposure, take the time to perfect your pitch about what you are contacting them about.
You need something to back up your words explaining your story for your newspaper article. What you need is known as a ‘press release’. Press releases are a great way of improving chances of media exposure. This needs to be carefully thought out so it is written in a way to grab people’s attention and make them take notice of you. Here’s what the press release should consist of:
Here’s a way NOT to word that paragraph: ‘Joe Bloggs has a new EP and will launch it at The Dog and Duck next week’.
Here’s a much better way to word it and get media exposure: ‘ Norwich’s hottest talent for years, being likened to as the British Justin Timberlake, Joe Bloggs is gearing up for the launch of his new EP at what is set to be one of the events of the summer at The Duck and Dog next week!’
Check out our other tips for singers below and check out our 2015 TeenStar singing contest here!
Radio Interview – Advice for Singers
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